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Reiss Jeram
Creative Director and Founder of 47 Fragments
I founded 47 Fragments as an editorial publication documenting overlooked details across design, music, fashion and culture. Alongside the magazine, I work with brands and creatives to develop identities, creative direction and long-term positioning.
Over the past few years I’ve built relationships across fashion, music, sport and entertainment, creating a network that regularly brings together brands, talent and cultural figures. My work sits somewhere between editorial thinking, creative strategy and artist direction.
Key Areas of Expertise and Interest
Artistic and Creative Direction
Editorial and Cultural Research
Trend Analysis
Project and Creative Management
Menswear Styling
Brand Development
Talent Management and Scouting
Graphic Design
Photography and Videography
Creative Experience
Creative Director and Founder of 47 Fragments
Stylist at Allsaints
Secondary Photographer for Dinoworx
Editor for Lightchasers
Professional Actor
People I have had the opportunity to work with
Danny Boyle
Nabhaan Rizwan
Hans Brinkmann
Akram Khan
Paddy Consadine
A Personal Note
I grew up in a creative family. My dad is a photographer and my mum worked in fashion, so cameras, clothes and design were always part of everyday life. Looking back, they shaped the way I think more than I realised at the time.
Despite that, I started my career in finance. It gave me structure and commercial experience, but I always knew my interest was elsewhere. Outside of work, I spent my time building creative projects, assisting on photography shoots, teaching myself branding, design and creative direction.
That eventually became 47 Fragments, an editorial publication, creative direction studio and talent network built around culture, design and thoughtful ideas.
I’m fascinated by the details most people overlook. Whether it’s a brand identity, a campaign, an exhibition or a piece of clothing, I’m always interested in understanding why it works and how great ideas are built.
I’m still at the beginning of my career, but everything I’ve done has been driven by the same curiosity that started when I was a kid growing up around cameras, fashion and creativity. I don’t see that changing.
Creative Projects
The Travel Journal
My way of storing inspiration from over 5 years worth of travel, if often refer back to this book for design and artistic inspiration
Trash Furniture
A collection of trash turned useful homeware, on the left, a milk crate from the milk man, now holding vinyls. On the right old furniture board from a neighbour, now a shoe rack
Design Work
Brand Adverts
Adverts for 47 Fragments, made using photoshop illustrator and real photography
Brand Identity for 47Fragments Clients
Logos and Branding for 47Fragments, full project analysis on the 47 Fragments portfolio
Menswear
Archive Menswear Curation
A glimpse into my personal curation of archival menswear items, these have only been included to give you an insight into my personal taste in menswear.
Left - 1980s British Army RAF Pilots Jacket
Right - Helmut Lang Suede and Silk Trucker Jacket
Artwork
Personal Sketchbook
Sketches from my personal sketch book, a focus on understanding how to capture detail
IMBD
Informer (BBC, Netflix, Amazon Prime), Murdered By My Father (BBC), Found (BBC), Dangerous Game (Amazon Prime), Axe / Lynx (Online), JD Sports / Adidas (Online), Pearson Educational (Online, Overseas Media, Educational Use), EE / o2 (ITV), Sainsburys Advert (BBC, ITV), Olympic Opening Ceremony Akram Khan (BBC Olympics 2012)
Reiss Jeram CV
RJERAM@ME.COM
Creative Experience LinkedIn:https://www.linkedin.com/in/r-j-9450123a8/
Financial Services LinkedIn:https://www.linkedin.com/in/reiss-jeram-9711b018b/
Creative strategist and founder transitioning into creative direction, combining a background in finance and client strategy with experience in cultural research, brand identity, and visual storytelling through 47Fragments.
Brings a structured approach to audience understanding, positioning, and value creation, applying analytical thinking to develop clear, impactful creative direction.
CREATIVE EXPERIENCE
47 FRAGMENTS
Founder and Creative Director
Founder of 47Fragments, a creative direction studio focused on cultural positioning, brand identity systems, and context-led visual direction. Alongside client work, I run 47Fragments as an editorial platform exploring design, culture, music, and style through short-form research-led articles.
· Founded a creative direction studio focused on brand identity systems, cultural positioning, and visual storytelling
· Defined creative direction across visual identity, tone, and narrative for both editorial and client work
· Produced research-led content exploring design, music, style, and culture to inform creative output
· Developed brand concepts grounded in audience insight, cultural relevance, and aesthetic consistency
· Built and maintained a cohesive creative vision across all outputs
· Worked with and managed models and artists negotiating work and collaborations
DINOWORX
Secondary Photographer
Worked as a second photographer supporting corporate and brand media shoots, focusing on modern professional imagery for businesses and individuals. Contributed to creative direction during shoots to maintain a consistent visual style.
· Supported creative direction on commercial and brand shoots
· Contributed to visual storytelling, composition, and brand imagery
· Delivered post-production editing aligned with brand aesthetics
· Assisted with outreach and relationship-building with potential clients
ALLSAINTS
Stylist
Worked as a stylist within the team, focusing on personalised customer styling, product knowledge, and maintaining the visual standards of the brand’s in-store experience.
· Delivered brand-led styling aligned with Allsaints’ visual identity and aesthetic positioning
· Interpreted customer identity and translated it into cohesive, personalised looks
· Maintained visual merchandising standards to ensure consistent in-store brand presentation
· Developed strong understanding of how brand identity translates into real-world experience
ACTOR
2012 – Present (Not taking anymore active work)
Informer (BBC, Netflix, Amazon Prime), Murdered By My Father (BBC), Found (BBC), Dangerous Game (Amazon Prime), Axe / Lynx (Online), JD Sports / Adidas (Online), Pearson Educational (Online, Overseas Media, Educational Use), EE / o2 (ITV), Sainsburys Advert (BBC, ITV), Olympic Opening Ceremony Akram Khan (BBC Olympics 2012)
COMMERCIAL AND FINANCIAL SERVICES BACKGROUND
SWM WEALTH MANAGEMENT
Paraplanner
· Produced compliant, detailed onboarding reports while supporting the end-to-end client onboarding process with accuracy and efficiency
· Collaborated with international providers including Utmost, RL360, Providence, Ardan, Novia and Morningstar, building relationships to facilitate smooth client onboarding and policy admin
· Developed a comprehensive understanding of providers investment products, and operational processes, enabling efficient issue resolution and proactive client servicing
· Provided ongoing portfolio servicing and support for existing clients, ensuring queries are resolved promptly and relationships are maintained to a high professional standard
· Supported advisers managing books of up to £20 million AUM
· Leveraged strong technical proficiency in FE Analytics, Excel, Salesforce, and in-house CRM systems (Plume) to streamline workflows and enhance data accuracy
AP CAPITAL ASSET MANAGEMENT
Investment Analyst
· Identified best in class fund managers
· Supported senior team raising capital from potential investors in the UK and Europe
· Planned, implemented and maintained CRM and Lead systems
· Managed partner diaries
· Mentored closely by the Partners
NORTHWOOD ESTATE AGENTS
Property Manager
· (Both) Report writing (Gas, Elec Certs, r2r, TA’s and inspection reports) General front office and back office administration
· (Harrow) Coordinated and oversaw viewings within the Harrow area
· (Nottingham) Liaised with tenants and landlords and investors building strong relationships between both
· (Nottingham) Executed and led over 200 successful lettings and inspections
· Nottingham) Developed and maximised the full potential of in Microsoft office software systems to increase everyday efficiency, creating my own system to help teams in Nottingham and London
APPLE
Technical Specialist
· Provided expert service and repairs to customers
· Mitigated and minimised risk during repair appointments
· Diagnosed issues with apple products
· Developed a deep understanding of apple technology both hardware and software
· Youngest technical specialist at Apple Retail Regent Street and completed the certified apple technical specialist test in under 30 minutes
· Ensured GDPR and Privacy Laws were abided during repairs